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Confidential Network Marketing Secrets Behind The Curtains |
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Written by Amir Shkolnik
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Sunday, 13 December 2009 09:55 |
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If you ever come across network marketing secrets, just keep in mind they are a dime a dozen. The majority of everyone who comes online is looking for an easy way to do things, but there is a secret behind the madness. It's the process that we put in place to turn a complete stranger into a business associate.
by AmirShkolnik
If you ever come across network marketing secrets, just keep in mind they are a dime a dozen. The majority of everyone who comes online is looking for an easy way to do things, but there is a secret behind the madness. It's the process that we put in place to turn a complete stranger into a business associate.
But most network marketers don't truly understand how to turn a stranger into a potential customer or associate. As soon as they sense a prospect in their vicinity, they launch into sales mode. And generally this only scares prospects away.
Unfortunately, for most people a sales pitch is a total turn off. It achieves the opposite effect. You've probably experienced this yourself. Someone starts out by telling you how fantastic a company is and why you should join. Or they put out some kind of "Hurry! We're only extending this special opportunity for a limited time so if you don't join now you're going to lose out!" message. For most people, this only sends up red flags of alarm.
The Secret is To Pre sell
The essential secret to network marketing success is pre selling prospects-not giving them any kind of sales pitch at all. A couple of network marketing experts-Ann Sieg and Mike Dillard-spend a lot of time teaching and preaching this concept. Ann is with the Renegade Network Marketer and Mike is at Magnetic Sponsoring. Both tell you that you should never start out by asking for the sale!
In reality, most network marketers just don't have the patience to pull it off. But if they could develop it, their business would see the difference. Pre selling is probably the single best network marketing secret-and the key to building your business.
When you learn to pre sell successfully, you never even need to throw out a sales pitch at all. Your potential customers and associates will literally come to you. Here's a short example of how this might work for you:
1. A prospect comes to your landing page or other lead generator.
2. They contact you about your opportunity-typically via email or by responding to an offer. They anticipate you will launch into a sales pitch (as most usually do). But instead, you don't. Rather, you provide information that focuses on them-and how they can go from wherever they are now to achieving their goals.
3. Your messages and communications continue over time, all focused on why the prospect would want to build an online business network and how they can succeed. You never mention your company, an offer, or ways to bring them in as an associate at all. No sales pitch.
4. It takes some time (which is why most network marketers get impatient), but after the prospect experiences your teaching style-with no sales pitch-they trust you. They know you genuinely want to help them succeed. So they ask you what network company you work with. Some even ask how they can get into that company.
Hopefully, by now you can see why pre selling really is the single best network marketing secret. It involves helping other people visualize their own long term goals and begin to create a plan for achieving them. Then they discover that you may be able to help them and come to you to get involved. You never even have to ask for the sale at all!
One way links:
Network Marketing Secrets - Confidential MLM Secrets That The Top Producers Use to Generate Leads and Explode Their MLM Downlines Without Traditional Old School... Get Your Free MLM Marketing Secrets Today!
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